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How to Optimize your Social Media Accounts

This entry was posted on: March 13, 2014

social media optimization (graphic: social media logos)

Social Media is where people go to connect with friends on the internet. For many, it is also a great place to find the latest updates on their favorite companies. With so many people using social media, having a company page on social media seems like a no-brainer. While there are many companies with accounts, there are few companies who have optimized their accounts to help customers find and engage with them. Get the most out of your social media sites with … [Read more...]

Filed Under: Social Media Marketing Tagged With: social media marketing, social media optimization, social media tips

Facebook Expands Graph Search For Posts, Captions and Comments

This entry was posted on: October 1, 2013

Facebook (image: Facebook of" Dancing with the Stars" contestants)

Since it's launch in July, Facebook's graph search is currently undergoing some major updates that will make it easier for users to find the content they're looking for. The popular social network is currently in the midst of testing updates to their search engine to include posts, comments, captions, and status updates. For example, you can now search "Posts about Breaking Bad by friends" on Facebook to gather a stream of posts by any of your friends … [Read more...]

Filed Under: Social Media Marketing Tagged With: facebook, facebook search, social media tips

An 11-Step Checklist to Improve Your Twitter Profile

This entry was posted on: July 19, 2013

Social media marketing, Picture of iMac

Roughly 90% of Twitter users follow brands or companies - is your business one of them? * Maintaining an effective Twitter presence can be an integral part of your business' marketing strategy. When used successfully, Twitter can help you develop and promote your brand, interact with your fan base, promote thought leadership, and so much more. Here's an infographic depicting all the elements that are required to have a stellar Twitter profile. Enjoy! Share … [Read more...]

Filed Under: Social Media Marketing Tagged With: social media tips, twitter

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