What is MioDatos?
MioDatos is a comprehensive marketing automation tool that encompasses social media marketing, email marketing, landing pages and referral marketing.
Who can use MioDatos?
The platform is available for users of all types including small businesses, non-profits, consultants and any individual looking to automate their digital marketing. Our niche is working with vendors and their channel partners.
Why should I automate my marketing?
Marketing automation is software that streamlines and distributes personalized digital marketing content to the right audience, at the right time, in the right format, without actually having to be there. When executed correctly, it enables businesses to have an intuitive and efficient marketing mechanism that improves brand awareness, customer loyalty, and lead generation.
What is a vendor shared campaign?
We work closely with vendors to create campaigns that are industry specific and consist of marketing materials that will be of value to customers. The campaigns follow the 80/20 rule and include social media posts, emails, newsletters, promotions, white papers, documents, landing pages and other marketing materials.
All content is co-branded (vendor and partner logos) and approved by the partners before sharing. Campaigns contain several months of content, so there is a minimal work required. With the click of one button, the platform will schedule your emails and social media posts to send. Therefore, allowing your digital marketing to thrive and drive leads, as you keep up with your daily tasks.
How does a vendor share a campaign with a partner?
The vendor sends an email invitation to their partner. The invitation has a special invitation link, so when the partner accepts the invite (by clicking the link) they are taken to MioDatos to create an account or log in if they already have one.
Once logged in, the vendor’s content will automatically appear in the partner’s account. The partner just needs to connect their social media accounts (to publish the posts), import their contacts (to send emails) and start sharing the content.
How do I start a vendor’s campaign?
Download this PDF for a full guide on How to Start Your Vendor’s Campaign
Can my vendor see my contacts?
Are my contacts secured?
Does my vendor see the campaigns I create?
No, your vendor will not see any of the campaigns you create.
How can I connect my Facebook or LinkedIn company page?
Go to the Home tab and click the Connect button. After filling out your credentials, you will be prompted to choose what page would you like to post to (i.e. personal, company page).
Do I have to share all items in the campaign (email, Facebook, Twitter, LinkedIn)?
Nope, but we highly recommend sharing all these items. Your customers are searching these platforms for information. Even if you feel one social media site is better for marketing, you need to market to that customer base and have a presence on that platform. Besides, the marketing resources are already created for you and co-branded, why not use them?
Is there a way I can see the content?
Yes, you have the ability to preview, read and approve all the content items before starting the campaign.
Can I start the campaign to a contact list and add/remove contacts later on?
Yes. Once the campaign is started, there is a feature that allows you to add or remove contacts as necessary. We would be happy to show you this feature, just ask!
If I start a campaign with no social media accounts connected and later connect them, will the posts still publish?
Yes. Stop the running campaign, connect your social media accounts and restart the campaign. The campaign will restart where it stopped and schedule the posts.
Can I refresh and restart my vendor’s campaign?
Yes. Go to the Campaigns tab, find the campaign you want to delete and click the trash can icon to the far right. This will populate a new campaign. PS: before starting the campaign again, make sure to delete those items you do not want to be shared with your customers again. Do this by ‘Editing’ the campaign before you start it.
What happens after the 60-day trial?
After the 60-day trial ends, we have several subscriptions available depending on the number of contacts, emails you send per month and campaigns you are running.
I need technical support. How do I get in touch with someone that can assist me?
We provide training and technical support for all of our clients. Contact us at (858) 795-1021 or email [email protected].
I don’t want to SPAM my customers!
The campaigns follow the 80/20 rule, so 80% of the content is educational/informational and 20% is vendor product specific. Also, the campaigns contain limited time promotions, offers, and specials. This content is what your customers want to know. Plus, it helps build customer relationships and stay top-of-mind.
I don’t do marketing; I get my business solely from referrals.
That’s great! However, you need to stay top-of-mind with these customers. Since the campaign follows the 80/20 rule, the majority of the content you are sharing is informational and educational. To add, we have a Referral feature that allows you to send referrals to your customers. Just ask and we would be happy to turn this on during your 60-day trial!
How do I know what pricing package is right for me?
Check out our pricing page for more information on the various packages offered. If you are having trouble choosing between our plans, feel free to contact us so that we may provide you with more information. Our Enterprise edition is a favorite amongst our current customers.
Can I cancel at any time?
Of course! Cancel your plan at any time and you won’t be billed on your next billing cycle.
Can I change my current plan?
Absolutely! You can upgrade or downgrade your plan as you please. Go to Licensing Page in Setup and select a new plan. Submit your information and we will charge you with the new plan prices on your next billing cycle.
Do nonprofit organizations get special pricing benefits?
The answer is yes! If you are a nonprofit organization, you will receive our unlimited plan and the best part is — it’s completely free. All we need is a copy of your 501c form. You can send us your form at [email protected] and one of our associates will give you instructions on how to get started.
How will I know when I am eligible to receive MioDatos’s nonprofit benefits?
After submitting your 501(c) form and we have confirmed your nonprofit status, we will send you an email notification to let you know you are ready to begin setting up your campaign.