MioDatos is a web-based channel marketing platform that allows vendors to create co-branded marketing campaigns that include social media posts, emails, landing pages, referral campaigns and more. Vendors have the ability to share these campaigns with their channel partners. Partners can then run the vendor-created campaigns with the click of a button. This is called Synchronized Channel Marketing (SCM). Vendors benefit from SCM because it ensures consistent messaging and brand image across all platforms. It also extends the vendors reach by allowing them to connect with end users and make more impressions. That’s all great, but how do the partners benefit? Here are 4 main benefits of MioDatos for channel partners:
1. One-click campaigns:
Partners do not always have the time, staff, or funds to gather 6 months- worth of content and put together a campaign that includes social media, emails, referral campaigns, landing pages, etc. With MioDatos, vendors, who have the resources, take care of all of that. Partners just have to click “Approve and Run Campaign”. It’s that easy!
2. Increased Sales:
These days in order to make sales, it’s imperative to have a strong online presence. Most of your sales are going to come from loyal customers, how do you get those customers? Engagement. Engaging with customers on social media and through email is a huge part of making the sale. After implementing an automation system, the average company experiences an increase in revenue by 77%. (source: The Annuitas Group)
3. Rich Analytics:
Knowledge is power. MioDatos gives partners the ability to measure the results of their marketing efforts and gain leads. By understanding what is working and what is not, partners can save valuable time and money.
4. Co-branded Content:
MioDatos allows content to include the logo of the vendor and channel partner. This attracts the partners’ loyal customers and introduces the vendor’s loyal customers to the partner brand.
MioDatos uses synchronized channel marketing, report capabilities, referral campaigns, co-branded content, and many other features to help businesses grow. By harnessing the tools available within MioDatos, you can experience business growth in today’s digital environment. For more information visit www.miodatos.com